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202 private links
202 private links
Email has superpowers, one of which is unique subject lines. What I should have done is broken up the email into three separate ones, with different subject lines, each tailored to my desired outcomes.
- Subject: Come visit my new place. Why I moved.
- Subject: My availability reduced until February 10
- Subject: New Address – Keep for reference and update your Contact for me.
This allows each recipient to ignore or archive each topic if not relevant or interesting to them, or to keep the actionable ones. It also not-so-subtly puts my desired outcome into their subconscious. It requires almost no additional work on my part to send three emails versus sending only one.
It is better to have small emails than bigger, so one email for each topic.