Example of playbook: https://www.gov.uk/service-manual

What can a playbook contains?

• engage with the digital team: it provides clear guidance.
• digital project lifecycle
• publishing best practices
• help understand the users
• recommends resources
• clarify policies and governance

In order to make the playbook stick, the team has to ensure:

• to make it easy to find
• keep it engaging
• present it as a resource
• share it